++
The brand is the company’s interface with its audience. We define every aspect of it: from strategic blueprint to visual language to tone and voice, we craft brands that are distinctive, relevant, and future-forward.
Brand Identity
Naming
Visual Systems
Voice & Narrative
Messaging Frameworks
Brand Strategy
Design systems allow a brand to scale infinitely without compromising its identity. We help companies create scalable, digital-first, interactive & compelling systems, for consistent brand experience across all touch-points.
Component Systems
Typography
Color Systems
Motion Guidelines
UI Kits
UX Documentation
Campaign platforms allow your brand to connect with the audience at the right time and on the right channels. We define strategy, creative concept, and channels ecosystem to deliver an engaging and effective message.
Consumer Research
Audience Insights
Channel Strategy
Campaign Concepts
Creative & Design
Direction
Comms Planning
Serving as freelance copywriter and Korean translator for global promotional film and international ad campaigns
Clients include Hyundai Motor Company, Delta Airlines, and Korean Ministry of Enviornment
Translation
Copywriting
Campaigning